Privacy policy

Last updated: January 15, 2026

Pet Fountain (“we”, “our”, or “us”) operates this online store and website https://petfountain.shop/, including all related information, content, features, tools, products, and services (collectively, the “Services”).
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase from our website or otherwise communicate with us.

By using our Services, you agree to the terms of this Privacy Policy. Please read it carefully before continuing to use our website.

1. Company Information

Pet Fountain
Address: Endla tn 4, Tallinn, Harjumaa, 12916, Estonia
Tel: +44 20 4577 0046
Email: info@petfountain.shop
Website: https://petfountain.shop/

For the purposes of the General Data Protection Regulation (GDPR) and other applicable data protection laws, Pet Fountain is the data controller of your personal information.

2. Personal Information We Collect

We collect and process personal information that you provide directly to us, as well as information collected automatically when you interact with our website. This may include:

  • Contact details – such as your name, billing and shipping address, phone number, and email address.
  • Account information – including your username, password, and preferences.
  • Order and transaction information – products purchased, payment details, and order history.
  • Device and usage information – your IP address, browser type, operating system, and activity on our site.
  • Communications – any correspondence with our support team or marketing channels.

We do not intentionally collect personal data from children under the age of majority in your jurisdiction.

3. How We Collect Information

We may collect personal data from the following sources:

  • Directly from you when you visit our store, create an account, place an order, or contact us.
  • Automatically through cookies and analytics tools when you use our website.
  • From service providers that help us operate our store, process payments, or deliver orders.
  • From Shopify, which powers our e-commerce platform.

4. How We Use Your Personal Information

We use your personal information to:

  • Process and fulfill your orders and payments.
  • Provide, personalize, and improve our Services.
  • Communicate with you regarding your purchases, account, or inquiries.
  • Send you marketing and promotional messages (if you have consented).
  • Ensure the security of our Services and detect fraudulent activity.
  • Comply with legal obligations and enforce our terms and policies.

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies to enhance your browsing experience, analyze traffic, and deliver personalized content and advertising.
Cookies help us remember your preferences, manage your shopping cart, and improve website functionality.

You can control or delete cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our website.
By continuing to use our website, you consent to the use of cookies in accordance with this Privacy Policy.

6. How We Disclose Personal Information

We may share your personal information in the following circumstances:

  • With Shopify, which hosts and supports our online store.
  • With service providers and business partners who assist with payment processing, shipping, analytics, marketing, and IT support.
  • When legally required to comply with applicable laws, regulations, or court orders.
  • In connection with business transactions, such as a merger, acquisition, or sale of assets.
  • With your consent, for example when you use third-party integrations or social media features.

We do not sell or rent your personal information to third parties.

7. Relationship with Shopify

Our store is hosted on Shopify Inc., which provides the e-commerce platform that enables us to sell our products and services.
Shopify collects and processes certain information as part of its service provision. You can learn more about Shopify’s privacy practices in the Shopify Privacy Policy.

8. Data Retention

We retain your personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce agreements.
When your information is no longer needed, we securely delete or anonymize it.

9. Security of Your Information

We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, loss, misuse, or alteration.
However, no system or method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

10. Your Rights

Depending on your location, you may have the following rights under applicable data protection laws (including GDPR and UK GDPR):

  • Access – to request a copy of the personal information we hold about you.
  • Rectification – to request correction of inaccurate or incomplete information.
  • Erasure – to request deletion of your personal data (“right to be forgotten”).
  • Restriction – to limit how we process your data.
  • Portability – to receive your data in a structured, machine-readable format.
  • Objection – to object to processing, including for marketing purposes.
  • Withdrawal of Consent – to withdraw your consent at any time.

To exercise these rights, please contact us at info@petfountain.shop.
We may need to verify your identity before processing your request.

11. International Data Transfers

As our services are available in the EU, UK, US, and Australia, your personal information may be transferred and processed outside your country of residence.
When doing so, we ensure appropriate safeguards are in place, such as the EU Standard Contractual Clauses or other lawful transfer mechanisms.

12. Marketing and Communication Preferences

You may opt out of receiving promotional emails from us at any time by clicking the “unsubscribe” link in our emails or contacting us directly.
Even if you opt out, we may still send you transactional messages about your orders or account.

13. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements.
The updated version will always be available on our website with a revised “Last updated” date.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data protection practices, please contact:

Pet Fountain
Email: info@petfountain.shop
Tel: +44 20 4577 0046
Address: Endla tn 4, Tallinn, Harjumaa, 12916, Estonia